Setting New Standards for Top-Tier Running Shoes: DECATHLON x KREAM
Global sports brand DECATHLON has opened an unprecedented pop-up event at the KREAM Dosan flagship store! The highlight of this pop-up is the pre-launch of two new running shoe models, making it the first unveiling in South Korea.
This is a sacred place for runners where they can experience innovative running shoes and grab amazing giveaways available on a first-come, first-served basis.
Record 01. Info: A One-Week Opportunity at KREAM Dosan
This pop-up event lasts only 7 days, so if you're interested in running shoes, be sure to check the schedule and visit quickly!
• Location: KREAM Dosan Flagship Store
(24, Eonju-ro 168-gil, Gangnam-gu, Seoul)
• Directions: Exit 3 at Apgujeong Station or Exit 5 at Apgujeong Rodeo Station (near Dosan Park)
• Duration: April 17 (Fri) - April 23 (Thu), 2026
• Hours:
- Mon-Fri: 11:00 AM - 9:00 PM
- Sat-Sun: 10:00 AM - 9:00 PM
Record 02. Highlight: First Public Reveal!
Pre-launch of 2 New Running Shoes
Introducing the new running shoe lineup available first at the pop-up:
• KIPSTORM ELITE - Road Running Shoes:
Featuring innovative midsole design that boasts an impressive 86% energy return. This top-tier carbon running shoe is highly recommended for runners aiming to improve their records.
• KIPSUMMIT MAX - Trail Running Shoes:
A combination of Vibram MegaGrip and FASTECH+ technology! It provides overwhelming comfort, easily conquering ultra-marathons from 40K to 170K.
Record 03. Event: Six Amazing Benefits Just for Visiting
The reason this DECATHLON pop-up is exceptionally hot is due to its incredible event lineup.
Participate in missions to leave with your hands full!
• EVENT 01: Upload a photo from the pop-up to your Instagram story ➡️ Receive a pair of socks
• EVENT 02: All purchasing customers receive socks + 10% discount & a cap for purchases over 100,000 won (pre-launch running shoes are excluded from the 10% discount)
• EVENT 03: Follow us on Instagram & add us on Kakao Friends or all purchasing customers ➡️ 100% chance for a lucky draw!
• EVENT 04: Try on three types of KIPSTORM running shoes (trial)
- KIPSTORM CHALLENGER, KIPSTORM TEMPO (for DECATHLON RUNNERS or treadmill participants)
- KIPSTORM ELITE (available only on the treadmill)
• EVENT 05: Achieve the treadmill mission ➡️ Receive sunglasses!
• EVENT 06: Participate in a free running class 'DECATHLON RUNNERS' with elite coaches
Record 04. Bonus: Instagram Online Event
Don't miss the Instagram event before visiting the offline pop-up! (April 15-22)
Follow the official DECATHLON Korea account, like the event post, and leave a comment with 'pop-up news + desired model and size' for a chance to win KIPSTORM TEMPO (1 pair) & KIPSTORM CHALLENGER (1 pair). Tagging friends increases your chances of winning!
Archive Note: "The Apgujeong Runway for Peak Performance"
This DECATHLON pop-up at KREAM Dosan was a perfect experience space that maximized the appeal of running as a sport. Beyond simply showcasing new products, the dynamic benefits, such as winning sunglasses through treadmill missions, are truly commendable. If you're planning to start running this spring or considering upgrading your gear with new carbon running shoes, make sure to rush to this pop-up event, which runs for just one week!
Source :https://blog.naver.com/trace_on_/224258081851
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