KBS Weekend Drama 'Last Summer' Aims for a Comeback with Lee Jae-wook and Choi Sung-eun, Targeting 30% Viewership
KBS is aiming for a rebound in its weekend drama ratings with 'Last Summer,' overcoming previous setbacks. 'Twelve,' starring Ma Dong-seok, and 'Auspicious Day for Eun-soo,' starring Lee Young-ae, both fell short of expectations with single-digit ratings. In this context, the new weekend mini-series 'Last Summer' is drawing attention with its ambitious goal of achieving a 30% viewership rating. It remains to be seen whether 'Last Summer' can restore the reputation of KBS weekend dramas amidst consecutive failures. The drama is a remodeling romance that tells the story of childhood friends facing the truth of their first love, promising viewers heartwarming emotions and fun. It will be interesting to see if 'Last Summer' can open up the possibility of a rebound in KBS weekend drama ratings.
'Last Summer' goes beyond a simple romance and embodies the characteristics of a human drama that heals individual pain. Director Min Yeon-hong stated that he was drawn to direct the drama because of the script's charm and the lovable characters. In particular, the beautiful love story unfolding against the backdrop of summer is expected to captivate viewers. Furthermore, the drama will depict the process of characters with their own wounds comforting each other and growing together, providing viewers with deep empathy and emotion. 'Last Summer' is expected to take responsibility for viewers' weekend nights through a combination of solid storytelling, attractive characters, and warm direction. The remodeling romance story of 'Last Summer' is highly anticipated.
Lee Jae-wook takes on the challenge of playing two roles in 'Last Summer,' portraying both Baek Do-ha, a talented architect, and his twin brother, Baek Do-young. He frankly expressed his burden about playing two roles and revealed that he put a lot of thought into differentiating the two characters with the director. How he will express the charms of the two characters, who are similar yet different, will be one of the key points of the drama. Lee Jae-wook expressed satisfaction with the filming results and hinted that he acted meticulously to ensure that viewers would not be confused. His performance in two roles is expected to increase the immersion of 'Last Summer.' It remains to be seen how actor Lee Jae-wook's new acting transformation will shine through 'Last Summer.'
Kim Gun-woo takes on the role of Seo Soo-hyuk, a lawyer specializing in appeals with a 99% success rate, in 'Last Summer.' Unlike the warm image he has shown in previous works, Seo Soo-hyuk is a character with a cynical and cold charm. Kim Gun-woo said that he tried to delicately express the humor and wit hidden in Seo Soo-hyuk's coldness. He said that he was fascinated by the excitement and warmth of the script and chose the work without hesitation. Kim Gun-woo's new character transformation is expected to breathe fresh vitality into 'Last Summer.' It remains to be seen whether Kim Gun-woo's performance, which will show a different charm from before, will have a positive impact on the viewership ratings of 'Last Summer.' It is expected that Kim Gun-woo's lawyer role will contribute to the success of 'Last Summer.'
Director Min Yeon-hong expressed strong confidence in 'Last Summer' despite the previous failures of KBS weekend dramas. He emphasized that he wanted to create a 'kind and warm drama' that is differentiated from previous works. He was confident that 'Last Summer' would provide comfort and healing to viewers with its permeating warmth, making this winter even warmer. This confidence seems to prove the production team's passion and effort for a highly complete work. Director Min expressed his hope that 'Last Summer' will capture the hearts of viewers and record high viewership ratings, and presented 30% as the target viewership rating. Attention is focused on whether the director's confidence can lead to the success of 'Last Summer.' It remains to be seen whether 'Last Summer' will achieve high viewership ratings like the director's confidence.
Amid the continued slump in KBS weekend dramas, there is clearly anticipation for 'Last Summer.' The actors' passionate performances and the director's confidence are positive signs, but ultimately, viewership ratings depend on the drama's completeness and its ability to resonate with viewers. The key to the success of 'Last Summer' will be how persuasively it portrays not only a warm romance but also the realistic pain and healing process that many people experience in modern society. In particular, given the characteristics of KBS weekend dramas that have experienced consecutive failures, 'Last Summer' will have to go beyond meeting viewers' expectations and show a differentiated charm from previous works. Lee Jae-wook's acting skills in playing two roles and Kim Gun-woo's new transformation are also expected to be important factors in the success of 'Last Summer.' It is hoped that 'Last Summer' will be an opportunity to revitalize the stagnant weekend drama market, and it is expected that it will capture the hearts of viewers with a sincere story beyond achieving the target viewership rating of 30%. The success of 'Last Summer' ultimately depends on the choices of viewers, and it will be important what message the drama conveys and what lingering feelings it leaves on viewers. We sincerely support the new beginning of 'Last Summer' to be the hope of KBS weekend dramas.
Source :https://blog.naver.com/newscake/224057955566
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