Exciting Collaboration at Samsung Lions Park
- Original source
- blog.naver.com

On Friday, September 11,
an exhilarating baseball game took place at
Samsung Lions Park between the Samsung Lions and Kiwoom Heroes.
The venue was filled with the passionate cheers and excitement of fans supporting the players.
Especially on this day,
a collaborative campaign between the Samsung Lions and Gyeongsangbuk-do was held,
making the event even more special.
Starting with the Gyeongsangbuk-do SNS promotion booth set up at the entrance,
the event featured 'BoisoTV' promotions and quiz events on a large LED screen,
as well as an Instagram verification event, allowing spectators to actively participate.
Here’s a glimpse of the vibrant scene from the Gyeongsangbuk-do promotional campaign, where sports and local promotion joyfully merged.
Upon arriving at Samsung Lions Park, the excitement of fans waiting for the game was palpable from the entrance.
The blue facilities, symbolizing the team, and the phrase 'HOME OF THE SAMSUNG LIONS,' along with the large SL logo, warmly welcomed the spectators.
The dynamic large images of the players adorning the stadium's exterior created a fantastic photo zone that heightened anticipation even before the game started.
Checking tickets and entering the designated seats in the outfield, the stadium was filled with waves of blue.
As the game began and the blue sky gradually turned to evening hues,
the bright lights illuminated the green field, completing the unique nighttime baseball scenery.
The entrance songs of the players and the enthusiastic cheers from the audience gradually intensified the atmosphere.
Another joy of the day was the collaboration campaign between the Samsung Lions and Gyeongsangbuk-do.
During the game, the large LED screen introduced the official YouTube channel 'BoisoTV,' captivating the audience's attention.
When the official character of Gyeongsangbuk-do, 'Shinnari,' appeared on the screen, the atmosphere in the stadium brightened even further.
Shinnari, depicted in traditional attire with a hat and fan, charmingly conveys the cultural identity of Gyeongsangbuk-do.
Subsequently, animations featuring the cute character, food content showcasing Gyeongsangbuk-do's flavors, and videos of representative travel destinations were displayed on the LED screen, effectively delivering the message 'All news from Gyeongsangbuk-do on BoisoTV.'
Interactive events were also conducted for the spectators, including a quiz and Instagram verification.
1. Gyeongsangbuk-do Quiz Event
As the quiz was presented on the LED screen, spectators eagerly tried to answer, leading to enjoyable interactions.
2. Instagram Verification Event
Participants followed the official Gyeongsangbuk-do Instagram account (@pridegb) and submitted verification photos from the baseball park.
Galaxy Buds were prepared as prizes, garnering enthusiastic responses and participation from fans.
The campaign was not just about watching the game; it was a meaningful opportunity to naturally and warmly promote Gyeongsangbuk-do's tourism, culture, and culinary delights amidst the excitement of the baseball game.
In the future, you can check out diverse and useful news from Gyeongsangbuk-do through the official YouTube channel 'BoisoTV' and Instagram @pridegb!

Source :https://blog.naver.com/gyeongbuk_official/224412706677
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