Haenam County Hosts Fam Tour for Developing Stay-type Tourism Products
Haenam County Hosts Fam Tour for Developing Stay-type Tourism Products
- Discussion on Packaging Tourism Products Linked to Haenam's Attractions -
Haenam County and the Haenam Culture and Tourism Foundation held a two-day fam tour from October 12 to 13 for travel agency product planners. The aim was to develop tourism products that connect Haenam's attractions with stay-type tourism content.
This fam tour allowed travel agency planners to experience Haenam's key tourism resources firsthand, enhancing their understanding of local tourism content and discovering practical content for group tourism product development. It also aimed to establish a sustainable tourism product development system through forming practical networks and expanding collaboration among travel agencies.
Participants included product planners from travel agencies in the metropolitan area and Busan, and the itinerary was designed for them to experience Haenam's nature, gardens, gastronomy, accommodations, and local content. They visited attractions such as the Duryeongsan Cable Car, Forest Arboretum, Haechang Brewery, and San-i Garden, immersing themselves in Haenam's unique tourism resources.
Notably, the tour included a stay at the three-star Hotel Uldolsori, which opened last October. Participants inspected the hotel's accommodation requirements and the potential for packaging stay-related products. After dinner, they explored the nightlife in Haenam-eup, assessing the flow of tourists at night and the potential for increasing local consumption.
Lee Jae-young, CEO of the Haenam Culture and Tourism Foundation, stated, "This fam tour was a meaningful opportunity to confirm the potential for developing stay-type tourism products linked to Haenam's major attractions and accommodation infrastructure. We will continue to collaborate with travel agencies to develop tourism products that capture Haenam's charm and promote stay-type tourism."
Furthermore, the Haenam Culture and Tourism Foundation plans to continue expanding the development of tourism products linked to local resources based on its cooperative system with Haenam's travel agencies, aiming to enhance the competitiveness of Haenam's tourism content to increase visitor stay duration and attract repeat tourists.
If you would like more information regarding this press release, please contact the Haenam Culture and Tourism Foundation's tourism business team.
Source :https://blog.naver.com/hnct535/224290028425
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