Pulio Pop-up Store in Seongsu: A Complete Guide with Tips & Freebies!
Pulio Pop-up Store
October 17 (Fri) - October 26 (Sun), 2025
Daily 11:00 AM - 8:00 PM
65 Yeonmujang-gil
Get ready for the Pulio pop-up in Seongsu this October! We're here to give you all the details, from pre-registration and cancellation gifts to insider tips for your visit!
Location & How to Visit (Pre-registration/On-site)
The Pulio pop-up was a huge hit on its opening day, with brand model Yoona making a special appearance.
I was so bummed I missed her by a hair due to a prior commitment!
Pulio's giving out gifts just for visiting, but there was a lot of buzz about the pre-registration, right?
You can visit the Seongsu Pulio pop-up in October by either pre-registering or waiting in line on-site.
Those who kept their pre-registration will receive a pouch, while those who cancelled their reservation will receive compression bands.
(Cancellation confirmation text required)
Here's a pro tip for your visit:
Even if you pre-registered and got cancelled, you'll still have to face the long wait upon arrival.
(Successful pre-registration = No waiting!)
Pro Tip!
You can try out the massage devices inside, but since the gifts are the same, you can skip the line and just get your compression bands at the entrance if you don't want to go inside!
Keep in mind that you'll have to wait in line even if you don't want to enter, and they check before you go in.
Event Sneak Peek
The Seongsu Pulio pop-up in October is giving out gifts for completing simple stamp missions. See below for detailed event info: ▼▼▼
Pulio
✔ Pouch & Keychain with Pre-registration (Compression band upon cancellation verification)
✔ Compression band for pre-registration cancellation customers who don't want to experience the zone
✔ Free Photoshoot at Photoism
✔ Compression Band for SNS Uploads
✔ Chance to win a V3 Neck & Shoulder Massager via feed maintenance raffle
✔ Gua Sha gift for adding KakaoTalk Plus Friend & Survey
✔ Product Discounts & Experience Zone
✔ No-Lose Lucky Draw with Product Purchase
Pulio Pop-up
The Seongsu Pulio pop-up collaborates with Zootopia! Groups enter together, and it can be a bit chaotic inside due to the crowds.
In the themed zone, find the right massager for your neck/shoulders, calves, and thighs to complete the mission, matching the animals (owl, frog, seal) to the respective body part.
Next, move on to the Marsh Market from Zootopia 2, scheduled for theatrical release on November 26th, and take a picture after finding Gary!
Zootopia fans will love the well-decorated Pulio pop-up!
Pro Tip! Gary is on the right side of the wall at the entrance!
Visit the Pulio-City pop-up in Seongsu in October and get gifts just for showing up (including cancelled pre-registration customers who don't want to enter)!
Since groups enter together, only one person needs to succeed in the Air Cell mission to complete all the stamps for the whole group!
After completing the Pulio pop-up stamp missions, upload a post on SNS to get a compression band!
Pro Tip! The Photoism photo booth is free, but the wait is very long, so you can skip it!
Visit the Pulio pop-up and find neck & shoulder, calf, thigh, and multi-chair massagers at discounted prices. You can also participate in a no-lose lucky draw with every purchase for even more gifts!
Also, maintain your SNS feed for a chance to win a V3 massager!
I bought a neck and shoulder massager when they were trending, but I rarely use it because I'm lazy. But I have heard it is very refreshing!
There's even a space where you can try out the refreshing massagers at the Pulio pop-up.
We visited during the peak season, there were many pop-ups and my legs were so tired. The calf massage was truly heavenly :)
I also tried the multi-chair, but it wasn't quite as refreshing...
Add KakaoTalk Plus Friend and complete a satisfaction survey in the experience zone to receive a gift!
As mentioned before, those who successfully pre-registered will receive a purple pouch and Zootopia keychain, while those who failed will receive a compression band.
The Gua Sha is given out randomly from a set of 3, and you can receive Zootopia collaboration goods when you purchase it.
Overall
Despite all the fuss, the Seongsu Pulio pop-up in October is worth a visit. You can experience the massage devices and get gifts like compression bands, pouches, and Gua Sha!
If you missed the pre-registration, check out these tips and pay a visit!
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