The Evolution of Yoona's Makeup: From 2021 to Now

Over the past few years, Yoona’s makeup style has gone through a clear and fascinating transformation. Even at a glance, recent photos show how much her overall mood and aesthetic have evolved.
From the clean, contour-focused look of 2021 to the more pictorial glow of 2023, and finally to the warm-toned sophistication of today, her makeup reflects changing trends as well as her own growth.
This timeline offers a glimpse into how subtle shifts in color, texture, and balance can completely redefine an icon’s image.
2021: The Era of Natural Contouring
In 2021, Yoona’s makeup was centered on clean contours and restraint. Her skin looked natural, with definition placed only where it was truly needed.
Eyebrows stayed close to their original tone, leaning toward a soft grayish-brown that blended seamlessly with her features.
Blush was applied very subtly, barely noticeable, reinforcing an image that felt closest to the classic actress-era Yoona.
2023: A Shift Toward Pictorial Glamour
By 2023, a noticeable change began to appear. Her base makeup became more refined, and lip lines were more clearly defined.
Photoshoot looks started to favor a radiant glow paired with sharper features, giving her a more model-like presence.
Eyes were softly deepened with shadow, lashes carefully curled, and overall clarity remained, but with added sophistication.
2025–Present: Warm Tones and Mature Balance
Today, Yoona’s makeup is often cited as a perfect example of warm-toned styling. Her brow color appears more muted, creating a balanced and grounded impression.
Blush now plays a particularly important role, often appearing in soft mocha or mousse-like shades gently blended toward the center of the face.
The focus remains on natural-looking skin, but with richer, more mature color choices that show how confidently she controls subtle intensity.
From Innocence to Sophistication
Looking back, the transition feels almost narrative. The pure and innocent mood of 2021 gradually shifted into the pictorial elegance of 2023.
By 2025, that journey arrives at a place of quiet confidence and refined beauty.
It feels like scrolling through Yoona’s Instagram and watching her aesthetic mature alongside current makeup trends that emphasize color and balance.
With every phase, she continues to reflect what is current while remaining unmistakably herself. It’s exciting to imagine what kind of makeup story she will tell next.
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