2025 Goyang Cultural Arts Policy Forum
20th Floor Conference Room, Baekseok Business Building, Goyang-si, Gyeonggi-do
백석비즈니스타워

The 2025 Goyang Cultural Arts Policy Forum is set to take place under the theme of "Goyang Con: Transforming the City through Big Data-Driven Impact and Growth Strategies." This significant event aims to analyze how large-scale performances like 'Goyang Con' reshape urban dynamics and to explore systematic growth directions for Goyang as a global performance hub.
Experts from academia and the global music industry will gather to discuss the social, cultural, and economic ripples created by K-Pop and large-scale concerts. It is a vital platform for researchers, industry professionals, and citizens interested in city branding and fandom culture to share insights on the future of Goyang's cultural strategy.
Forum Schedule and Key Presentation Topics
Opening Global Performance Hub City 2.0
The forum will be held on December 15, 2025, from 3:00 PM to 5:00 PM at the Baekseok Business Building (백석비즈니스타워). The program begins with an opening address followed by a presentation from Professor Ahn Chae-rin of Sookmyung Women's University, who will discuss the transition of Goyang Special City into a Global Performance Hub City 2.0.
Big Data Analysis of Goyang Con's Impact
Following global industry insights from Live Nation Korea, Research Fellow Yoon Shin-hee from the Goyang Research Institute will present an analysis of 'Goyang Con' using big data. This session will provide objective evidence of how massive performance events impact the local community and economy, offering a data-driven look at the city's transformation.
Discussion on City Branding and Fandom Culture
Integrating Performance Effects into Daily Life
A general discussion will be held to explore ways to integrate the positive effects of major concerts into the everyday lives of Goyang citizens. This interactive session aims to bridge the gap between temporary large-scale events and sustainable urban development, ensuring that the 'performance hub' status benefits the entire community.
The forum concludes with a networking session and a group photo, allowing participants from the music industry, artists, and researchers to build connections. Goyang City is committed to using these expert insights to leap forward as a premier destination for global concerts and K-Pop culture.
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